Capture emails with CIMA eCapture
Collecting prospect and customer emails on the showroom floor or service lane is too often hit or miss in the dealership environment. Unfortunately, the lack of a thorough customer email list can stymie a dealership’s marketing reach and effectiveness.
CIMA Systems’ eCapture tool helps you build a more complete and accurate email marketing list. This tool pulls from your dealer management system customer data that is lacking email addresses. It then compares those names to the National Change of Address (NCoA) service and checks for name/address validation and then extracts from various resources the respective email address applicable to the customer. Once captured, CIMA automatically emails your customer for their permission to communicate their vehicle service due notifications, your important dealership promotions and events, coupons and recall notifications etc.
CIMA eCapture will improve your ability to deliver your message with other communications tools (e.g. multi-media videos, links to coupons etc.) for optimum results.
Have Questions?
If you have questions about any of the CIMA products and services available, please feel free to contact us.
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